Resume
Summary:
Experience:
Communications Specialist and Social Marketing Coordinator, October 2012 - Present
Saginaw County Community Mental Health Authority & MAX System of Care
Marketing Specialist, November 2011 – September 2012
Shanty Creek Resorts, Bellaire, MI
Duties include overseeing usage of all social media, researching new social media ventures, monitoring and filing all media mentions, working with media contacts to handle photo and information requests, creation of promotional multimedia materials for the resort, writing and distributing of press releases, keeping the website and media up-to-date with resort events, and other design/printing needs as they arise on a daily basis.
Assistant Account Executive & Treasurer, August 2010 – December 2010
PR Central, Mt. Pleasant, MI
Responsibilities included regularly meeting with the client to assess their needs and organize projects, assisting the Account Executive with projects and communication with the client, helping to organize a fundraising event for the client, using social and traditional media to promote the client and their event, and managing funds for PR Central.
Public Relations/Marketing Intern, May 2010 - August 2010
Shanty Creek Resorts, Bellaire, Michigan
Tasks included daily monitoring, updating and participation in all social media; updating and organizing an extensive database of media contacts; collaboration on the new all-season brochure copy; creation, assembly and delivery of media kits to visiting writers; creation of multiple press releases, including all releases to be included in Winter 2010 Media Kit.
Skills:
Proficient with Adobe InDesign CS4; Adobe Photoshop CS4; Microsoft Word, Power Point, Publisher, and Outlook; Training in Photo Mechanic; Event planning, promotion, and execution experience; Skilled in many social media platforms; Experienced in both Mac and PC operating systems; Familiarity working in fast-paced, deadline oriented office setting
Education:
Bachelor of Science in Journalism with Public Relations concentration,
December 2010
Central Michigan University, Mt. Pleasant, Michigan
GPA of 3.87 on 4.0 scale – Magna Cum Laude
General Education
Northwestern Michigan College, Traverse City, Michigan
References:
Rachel Esterline Perkins
Marketing & Communications Officer
Saginaw Community Foundation
Saginaw, MI 48607
(989) 755-0545
[email protected]
Jody Kaley
Sales Manager
Shanty Creek Resorts
Bellaire, MI 49615
(231) 533-8621 ext. 3093
[email protected]
Mike Mooney
Golf Professional
Shanty Creek Resorts
Bellaire, MI 49615
[email protected]
Jim Wojcik
Assistant Professor/Internship Advisor
Central Michigan University
Mount Pleasant, MI 48858
(989) 774-4339
[email protected]
Ruthie Wurtsmith
Sales Manager
Garland Lodge and Resort
Lewiston, MI 49756
(231) 350-3947
[email protected]
Linda Gallagher
Editor
Antrim Review
Bellaire, MI 49615
(231) 533-5651 ext. 208
[email protected]
- Hands-on experience through work as Social Marketing Coordinator, Marketing Specialist and Assistant Account Executive
- Multiple public relations/communications internships
Experience:
Communications Specialist and Social Marketing Coordinator, October 2012 - Present
Saginaw County Community Mental Health Authority & MAX System of Care
Marketing Specialist, November 2011 – September 2012
Shanty Creek Resorts, Bellaire, MI
Duties include overseeing usage of all social media, researching new social media ventures, monitoring and filing all media mentions, working with media contacts to handle photo and information requests, creation of promotional multimedia materials for the resort, writing and distributing of press releases, keeping the website and media up-to-date with resort events, and other design/printing needs as they arise on a daily basis.
Assistant Account Executive & Treasurer, August 2010 – December 2010
PR Central, Mt. Pleasant, MI
Responsibilities included regularly meeting with the client to assess their needs and organize projects, assisting the Account Executive with projects and communication with the client, helping to organize a fundraising event for the client, using social and traditional media to promote the client and their event, and managing funds for PR Central.
Public Relations/Marketing Intern, May 2010 - August 2010
Shanty Creek Resorts, Bellaire, Michigan
Tasks included daily monitoring, updating and participation in all social media; updating and organizing an extensive database of media contacts; collaboration on the new all-season brochure copy; creation, assembly and delivery of media kits to visiting writers; creation of multiple press releases, including all releases to be included in Winter 2010 Media Kit.
Skills:
Proficient with Adobe InDesign CS4; Adobe Photoshop CS4; Microsoft Word, Power Point, Publisher, and Outlook; Training in Photo Mechanic; Event planning, promotion, and execution experience; Skilled in many social media platforms; Experienced in both Mac and PC operating systems; Familiarity working in fast-paced, deadline oriented office setting
Education:
Bachelor of Science in Journalism with Public Relations concentration,
December 2010
Central Michigan University, Mt. Pleasant, Michigan
GPA of 3.87 on 4.0 scale – Magna Cum Laude
General Education
Northwestern Michigan College, Traverse City, Michigan
References:
Rachel Esterline Perkins
Marketing & Communications Officer
Saginaw Community Foundation
Saginaw, MI 48607
(989) 755-0545
[email protected]
Jody Kaley
Sales Manager
Shanty Creek Resorts
Bellaire, MI 49615
(231) 533-8621 ext. 3093
[email protected]
Mike Mooney
Golf Professional
Shanty Creek Resorts
Bellaire, MI 49615
[email protected]
Jim Wojcik
Assistant Professor/Internship Advisor
Central Michigan University
Mount Pleasant, MI 48858
(989) 774-4339
[email protected]
Ruthie Wurtsmith
Sales Manager
Garland Lodge and Resort
Lewiston, MI 49756
(231) 350-3947
[email protected]
Linda Gallagher
Editor
Antrim Review
Bellaire, MI 49615
(231) 533-5651 ext. 208
[email protected]